Saudi sale calendar 2026–2027
Sale events in Saudi Arabia and the discount seasons the Ministry of Commerce announces. Each date says whether an official source confirms it or whether it is expected from last year's pattern, and each event links to the stores whose codes we follow during it. The page changes when a store or the Ministry announces a new date.
| Event | Dates | Status |
|---|---|---|
| White Friday 2026 | – | Expected |
| 12.12 Sale 2026 | Expected | |
| Founding Day 2027 | – | Confirmed |
| Ramadan 2027 sales | – | Expected |
| Eid al-Fitr 2027 | Expected | |
| Prime Day 2027 | – | Expected |
| Saudi National Day 2027 | – | Confirmed |
How Ministry of Commerce seasons and discount licences work
In Saudi Arabia a store needs a licence from the Ministry of Commerce before it advertises a discount. Each licence has a barcode; scanning it shows the business, the type of discount, the percentage and the period it covers. One licence covers all of a store's branches.
The Ministry also opens discount seasons. The National Day season ran 16 to 30 September in both 2024 and 2025, with 4,218 licences in 2025; in 2026 it passed 3,500 licences and 12 million discounted products. The Ramadan and Eid season ran from 9 February to 3 April in 2025, and in 2026 it opened on 13 Sha'ban with 1,987 licences. The three-month Takhfeedat season ran from 1 August to 31 October 2026. A seasonal licence does not use up the store's yearly balance of discount days. White Friday, 11.11 and Prime Day are store events, and we found no Ministry season under those names, but any discount advertised during them still needs a licence.
Telling a real sale price from an inflated one
The Ministry's rules give you three things to check. The price tag must show the price before and after the discount. An advert with a range must say "from" and "to", so a headline percentage may apply to only a few items. The return and exchange policy must be clear during the offer. Scan the barcode and confirm the percentage and dates match what the store shows.
Then test the "before" price. Write down what you pay for an item a few weeks ahead of a season, and compare it with the crossed-out price on sale day. A discount that starts from a price you never saw is weak evidence of a saving.
The rules are enforced: the Ministry reported more than 40,000 inspection rounds in September and October 2026, and 14,529 visits during the 2026 National Day season with 819 violations recorded on the spot. Complaints go to the 1900 call centre or the «بلاغ تجاري» app. Your right to cancel an unused online purchase within 7 days of receipt still applies in a sale, with listed exceptions such as made-to-order items, accommodation and transport.
Why some dates in the table say expected
Stores and the Ministry often announce late. On 9 November 2026 Amazon.sa's White Friday 2026 page was live with no dates; last year's ran 21 to 30 November. Islamic seasons follow the moon sighting: Ramadan 1448 is expected around 8 February 2027, and if the Ministry opens its season between 10 and 13 Sha'ban as in recent years, it would start around 18 to 22 January 2027. Nothing is announced yet, so those rows say expected. A row changes to confirmed only when the Ministry or the store publishes dates, and the row then shows the day we read them.
Related: Sale calendar guide · Discount permits